Application Design I

 Muhammad Baihaqi Desya / 0377271

Advanced Typography / Bachelors of Design (Hons) in Creative Media / Taylor's University

Application Design 1

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TABLE OF CONTENTS

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LECTURE

WEEK 1 - Introduction 

Foundation - Understanding Usability:

- Defining Usability - to measure how effective and efficient a user can accomplish their goals when interacting with a product
- Applying Usability Principles - tailoring into the needs and behaviors of the targeted users
- Usability testing - observing users as they interact with the application 
- Developing practical skills - theoretical, practical and experience.

Why is mobile important in Digital Era?
: the ubiquity of smartphones, mobile-first approach, shift in user behavior, and competitive advantage

User-centered design (UCD)
Research > Design > Evaluation 

The benefits:
Increased user satisfaction, improved product adoption, reduced development costs, enhanced brand reputation. 

 WEEK 2 - The Art of User-Centered Design

User Centered Design - a design philosophy that puts users at the forefront 
User Experience Design - focuses on functionality 
User Interface Design - focuses aesthetics and display

UCD process:

Discover / Analysis: Understand business goals & user personas.
Define: Develop ideas, experience maps, and user scenarios
Design: Create user flows, wireframes, and prototypes.
Validate: Test usability, validate prototypes, create MVP.
Develop: Produce and code final product.

UI vs UX

Core Principles: 

• Empathy: Understand users’ needs and emotions.
• Utility: The product must be useful and meet needs.
• Usability: It must be easy to use and learn.
• Desirability: It must look good and feel delightful

WEEK 3 - Usability: Designing Products for User Satisfaction

What is usability?

• effectiveness, efficiency, and success of a user in utilizing a product or design
• how easy and quickly can users achieve their goals in a product/design. 
• Measurable: Usability can be evaluated through testing methods to identify areas for improvement.
• common challenges in usability: confusing interfaces (bad UI), confusing navigation, lack of CTAs, lack of guidance when there's problems. 

Key Principles of Usability

1. Consistency 

    - user-friendly: avoid confusing the users 

    - cohesive experience: a sense of unity in the product 

    - clear navigation: allowing users to find their way around easily 

    - familiarity and learnability: consistent menus for easy navigation

    - strong brand identity: can use colors, logo, or fonts 

2. Simplicity 

    - Fewer steps = easier and faster tasks.

    - Use clear icons and words people already know.

    - minimize the numbers of steps users need to take to complete their tasks

3. Visibility 

    - clear information hierarchy 

    - Use clear hierarchy (size, color, spacing) to guide attention.

    - Highlight CTAs, show button states (pressed, active).

4. Feedback 

    - Users need confirmation their actions worked.

    - Helps reduce confusion and supports learning.

5. Error prevention 

    - Stop mistakes before they happen.

    - increase efficiency 

    - can be done by: input validation, confirmation steps, immediate feedback 

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Process

Proposal:

Here is the link for my proposal also:

https://www.canva.com/design/DAG1uFJXOgI/wsMd5S60gi819yDyIvO9YQ/edit?utm_content=DAG1uFJXOgI&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton